What to Include in a Dental Conference Video Package (Beyond the Highlights)
Introduction: Capturing more than applause
A great dental conference does more than fill a room. It builds relationships, shares innovation and strengthens your brand’s authority. But when it comes to event video production, many organisers focus only on the highlights reel.
The truth is, the most valuable content often happens between the applause. The networking, insights, testimonials and behind-the-scenes moments can all become assets that extend your event’s impact for months to come.
At Poco Productions, we help dental academies, corporates and suppliers across the UK create complete, strategic event video packages that go far beyond highlight clips.
Why highlights alone are not enough
Highlight videos are excellent for energy and emotion, but they rarely show the full picture. To attract new delegates, sponsors or members, you need content that communicates value, learning and engagement.
Think of your dental event video package as a storytelling toolkit, a collection of clips and narratives that work across multiple platforms and audiences.
What to include in your dental conference video package
1. Keynote and speaker coverage
Capture the most insightful moments from lectures and panels. Edit short, digestible segments that can be shared on LinkedIn, YouTube or within course materials.
2. Delegate and exhibitor interviews
Short interviews with attendees and exhibitors add authenticity and excitement. They show that your event was relevant and valuable, not just well-organised.
3. Behind-the-scenes footage
People love to see what happens off-stage. Show the setup, speaker preparation and candid team interactions, they humanise your brand and build connection.
4. Sponsor and partner features
Give sponsors visibility by highlighting their stands, products or activations. It is an excellent way to demonstrate ROI and encourage future partnerships.
5. Networking and atmosphere shots
Capture genuine interactions, smiles and connections. These clips are ideal for short-form social content and brand storytelling.
6. Social media reels and vertical edits
Condense the energy of your event into short, branded clips for Instagram, TikTok or LinkedIn. We recommend 15–30-second edits for maximum engagement.
7. Testimonials and takeaways
Film delegates and speakers sharing what they learned or enjoyed most. These soundbites are perfect for promoting the next event.
How professional event videography adds value
Hiring a specialist dental event videographer means more than having someone with a camera. It ensures the content is filmed with your marketing goals in mind.
At Poco Productions, we understand the dental industry, so our crew knows how to work around CPD sessions, live demos and exhibition stands while staying unobtrusive. We also deliver edits that match your tone, branding and messaging. Every time.
What sets dental conference filming apart
Dental events often combine education, networking and product showcases. That means your video team must capture a range of styles: clinical precision, corporate professionalism and emotional human connection.
Our clients include dental academies, suppliers and event organisers who want both cinematic quality and industry understanding. From CPD filming to exhibition highlights, we cover it all with clarity and strategy.
Repurposing your conference footage
Once you have the right mix of clips, you can repurpose them into:
Promotional trailers for future events
Social media campaigns throughout the year
Website banners and landing page content
B2B testimonials and sponsor features
Internal training and culture videos
Our resource B2B Dental Video Strategies That Generate Measurable ROI explains how to get the most from your professional video investment.
Conclusion: Build a library, not just a highlight reel
A well-planned dental conference video package gives you a year’s worth of valuable content. It showcases your expertise, inspires delegates and proves your event’s worth to sponsors and attendees alike.
At Poco Productions, we create tailored Dental Event Video Production Packages for events across the UK, from CPD conferences and exhibitions to corporate launches and networking evenings.
Get a free quote for your event and discover how strategic video content can turn your conference into a lasting marketing asset.